I’m Megan.
I'm a marketing leader with almost 15 years of B2B marketing experience. I got my start via a Master’s degree in Sociology after fleeing a PhD program and I’ve never looked back. I’m passionate about building and managing high-performing marketing teams, and I believe in a human leadership strategy that brings out the best in people. I’m known for being able to synthesize complex ideas into a meaningful brand story, and I enjoy working across departments to drive business growth. Engineers are my best friends and I love learning about the why behind the product. In nearly every role, I’ve been held to lead generation and growth metrics, and analyzing monthly dashboards are some of my favorite activities. I genuinely feel like marketing is the best job in the world and I’m lucky to do what I love each day.
Skills
Functional | Marketing Strategy, Content Marketing, Product Management, Lead Generation, Data Analytics, Copywriting, Communication, Leadership, Process Improvement, Market Research, Product Information Management (PIM), Search Engine Optimization (SEO), UX/IU, E-commerce, Email Marketing, Tradeshow Management, Public Relations, Team Management, Go-to-Market Strategy, Marketing Operations, Business Development, Client Engagement, Statistical Analysis, Data Visualization
Methodologies | Agile, Scrum, Quantitative Analysis, Qualitative Analysis
Software | HubSpot, WordPress, Sitecore, Salesforce, Pardot, SEMrush, Jira, ClickUp, Notion, Monday.com, Miro, Looker Studio, Lucidchart, Figma, Netsuite, Tableau